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Arona More Than Fashion travels to Copenhagen Fashion Week

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Arona More Than Fashion is preparing for a unique international adventure. With the intention of offering an unforgettable event on the Island, our team embarks on a trip to Denmark to immerse themselves in the essence of one of the most innovative fashion weeks in Europe, Copenhagen Fashion Week. Taking place over the next few days, this trip aims to explore the freshest trends and best practices in Scandinavian fashion, with the hope of bringing this inspiration to our event in October.

Exploring Scandinavian fashion

Denmark is recognized worldwide for its minimalist, functional and ecological approach to fashion. Copenhagen Fashion Week, in particular, is a beacon of sustainability and cutting-edge design, attracting designers, stylists and enthusiasts from around the world. This event not only stands out for its spectacular fashion shows, but also for its commitment to sustainable fashion, an increasingly relevant aspect in the global industry. Our Arona More Than Fashion team will attend shows and meet emerging and established designers. This trip will be an invaluable opportunity to absorb knowledge and experiences that will undoubtedly enrich our own event.

Towards a unique event in October

The result of this experience will be evident in October, when Arona More Than Fashion opens its doors to designers, models, and fashion lovers from around the world. We plan to implement new ideas in our programming, from the selection of designers to the structure of the shows, as well as initiatives to promote more sustainable fashion. We are committed to making Arona a benchmark in fashion, not only locally but also internationally.

Arona Fashion will bring together local and internationally relevant brands

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Fashion will be the epicenter of Arona More Than Fashion, bringing together both local and internationally relevant brands and designers. All this will take place on October 25 at the Pyramid of Arona and we will soon tell you how to get your tickets. The differentiating feature of this action will be the popularization of fashion, since despite using high-end brands, all the events held will be held open doors for the enjoyment of the entire public. Combining brands and designers from different backgrounds will have numerous benefits.

On the one hand, a space for exchange will be generated in which local talents will be able to benefit from renowned firms to gain experience, knowledge and contacts, three aspects that will allow them to grow in the sector. Likewise, the use of international brands will not only give the event a higher category, but will also act as a hook to attract foreign attendees who come due to the familiarity of the brands and end up discovering local talents.
In this area, Arona Fashion will promote various island designers and brands by creating a dissemination space in which these artists will be able to share their creations with potential clients and with specialized press in the sector.

Arona More Than Fashion will surprise you in October

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Arona is culture, Arona is style, Arona is fun, Arona is gastronomy. It is clear that Arona is much more than fashion and this will be evident with Arona More Than Fashion, an event that will be held on Avenida de Las Américas on October 24, 25 and 26.

Aimed at both tourists and locals, it seeks to become an annual meeting in which important personalities from all the sectors involved present their most innovative proposals and delight the public with the progress of their creations. To this end, a program of revitalization activities has been prepared divided into seven events: Arona Fashion, Arona Hair and Beauty, Arona Shopping Day, Arona Editorial, Arona Gastronómica, Arona Solidaria and The Upper List.

The most important gala of the event will take place on Friday, October 25, at the Pyramid of Arona. Here attendees will enjoy fashion shows from international brands, live aesthetic sessions and shows gastronomic, among other surprises. And the best thing is that the show will be open to the public, so we will soon tell you how you can get your ticket for free.